Brand & Creative Direction

DESIGN • BRANDING • PRINT • DIGITAL • PHOTOGRAPHY

Creating cohesive, visually compelling communications that bring brands to life across digital and print, while maintaining a consistent and professional look.

BRAND EXAMPLE 01

Leslie McDonnell Team

RE/MAX SUBURBAN

A cohesive brand presence across digital and print that reflects the team’s professionalism, local expertise and client-focused approach.

MY ROLE

Brand consistency • Graphic design • Social media
Print materials • Listing marketing • Email campaigns
Event materials • Photography direction

EMAIL MARKETING

SOCIAL MEDIA

Client communication and event promotion

Branded, consistent and engaging content

DIRECT MAIL

LISTING MARKETING

EVENT MATERIALS

EDDM, just listed/sold and market updates

Property flyers, brochures and reels

Invites, signage and on-site pieces

BRAND EXAMPLE 02

JJ Twig’s Pizza & Pub

RESTAURANT MARKETING

A fun, recognizable brand presence that connected with the community, increased engagement and supported in-restaurant promotions, events and seasonal campaigns.

MY ROLE

Brand development • Graphic design • Social media
Menu design • Event promotions • Print materials
Website management • Photography • Community outreach

EVENT PROMOTIONS

MENUS & PRINT

Pizza Madness, trivia

and seasonal campaigns

Menus, table tents, flyers and signage

SOCIAL MEDIA

WEBSITE & DIGITAL

COMMUNITY OUTREACH

Engaging, on-brand content and promotions

Updates, graphics and online promotions

Local partnerships and fundraisers

ADDITIONAL CREATIVE WORK

Selected Creative Work

A collection of additional designs showcasing brand consistency, creativity and attention to detail across a variety of projects.

To play, press and hold the enter key. To stop, release the enter key.

EVENT INVITATIONS

CLIENT GIVEAWAYS

SEASONAL GRAPHICS

LISTING FLYERS

COMMUNITY POSTS

MY APPROACH

Design with Purpose

I create cohesive, visually engaging materials that align with each brand’s goals, connect with the right audience and maintain a consistent, professional look across every touchpoint.

BRAND CONSISTENCY

Maintaining a cohesive look and feel across all materials

CREATIVE SOLUTIONS

MULTI-CHANNEL EXECUTION

AUDIENCE FOCUSED

Thoughtful, eye-catching designs tailored to

each audience

Seamless design across digital, print and events

Designs that inform, engage and drive results